• a fully revised preface that explores the developments in consumer culture since the first edition
• a major new chapter on ′Modernity and the Cultural Question′
• an update on postmodernism and the development of contemporary theory after postmodernism
• an account of multiple and alternative modernities
• the challenges of consumer culture in Japan and China.

The result is a book that shakes the boundaries of debate, from one of the foremost writers on culture and postmodernism of the present day.

Mike Featherstone is Professor of Communications and Sociology at Nottingham Trent University. CONTRIBUTORS OUTSIDE NORTH AMERICA : Zygmunt Bauman University of Leeds Henning Bech University of Copenhagen Elizabeth Beck-Gernsheim Universtiy of Erlangen Mary Evans University of Kent at Canterbury David Frisby University of Glasgow Mike Hepworth University of Aberdeen Eva Illouz Tel-Aviv University Maria Esther Maciel Universidade Federal de Minas Gerais Michael Richardson SOAS, University of London Laura Rival University of Kent at Canterbury Andrew Travers Somerset Jeffrey Weeks South Bank University Sasha Weitman Tel-Aviv University Sam Whimster London Guildhall University Elizabeth Wilson University of North London Cas Wouters University of Utrecht