Decisive :How to Make Better Decisions

3.96 ( 17,337 Ratings by Goodreads)
Decisive

Decisive :How to Make Better Decisions

(Author) (Author)
3.96 (17,337 Ratings by Goodreads)
paperback
Published: 6 February, 2014
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Description

The New York Times-bestselling authors of Switch and Made to Stick offer a fascinating tour through the workings of our minds to reveal how to make smarter decisions.

Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities. We're overconfident. We seek out information that supports us and downplay information that doesn't. We get distracted by short-term emotions. When it comes to making choices, our brains are flawed instruments. So, how can we do better?

In Decisive, Chip and Dan Heath draw on cutting-edge psychological research to introduce a four-step process designed to counteract these biases. They reveal how we can stop the cycle of agonizing over our decisions, how can we make group decisions without destructive politics, and how to ensure that we don't overlook precious opportunities to change our course. Along the way, they demonstrate how relatively easy it is to avoid the pitfalls and find the best answers.

Written in a compulsively readable style, Decisive takes us on a tour from a rock star's ingenious decision-making trick, to a CEO's disastrous acquisition, to a single question that can often resolve thorny personal decisions, in order to offer fresh strategies and practical tools that will enable you to make better choices. Because the right decision, at the right moment, can make all the difference.

Prizes

Winner of CMI Practical Manager Book of the Year 2014 (UK)

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More Details

Type Book
ISBN13 9781847940865
ISBN10 1847940862
Number Of Pages 336
Item Weight 237 g
Product Dimensions 128 x 197 x 21 mm
Publisher / Reseller Cornerstone
Format paperback
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Media Reviews

A well-written, thought-provoking book. * Management Today *
A leader's most important job is to make good decisions, which - minus perfect knowledge of the future - is tough to do consistently . . . The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes. * Inc. *
The writing is humorous and often surprising . . . coupled with their insightful analyses, the book proves particularly insightful. * Publishers Weekly *

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GoodReads Reviews

Author's Bio

Chip Heath (Author)
Chip Heath is a professor at Stanford Graduate School of Business. Chip and his brother, Dan, have written four New York Times bestselling books: Made to Stick, Switch, Decisive and The Power of Moments. He has helped over 530 start-ups refine and articulate their strategy and mission. Chip lives in California.

Dan Heath (Author)
Dan Heath is the #1 New York Times bestselling co-author/author of six books, including Made to Stick, Switch, and The Power of Moments. His books have sold over four million copies worldwide and been translated into thirty-five languages. Dan also hosts the award-winning podcast What It’s Like To Be…, which explores what it’s like to walk in the shoes of people from different professions (a mystery novelist, a cattle rancher, a forensic accountant, and more). He lives in Durham, North Carolina.

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