Management of Retail Buying
Management of Retail Buying
paperback
Published:
10 August, 2005
paperback
Published:
10 August, 2005
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Description
The global economy has opened up huge new opportunities for growth and product availability. That’s where the retail buyer comes in. In Management of Retail Buying, Cash, Thomas, Wingate and Friedlander discuss what buyers go through to make their decisions, from thousands of possibilities, about what to put on store racks and shelves.
This text is appropriate for students in Retail Management or Fashion Merchandising programs, for courses in Retail Buying.
More Details
| Type | Book |
|---|---|
| ISBN13 | 9780471723257 |
| ISBN10 | 0471723258 |
| Number Of Pages | 288 |
| Item Weight | 504 g |
| Product Dimensions | 192 x 241 x 16 mm |
| Publisher / Reseller | John Wiley & Sons Inc |
| Format | paperback |
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Author's Bio
R. Patrick Cash and Chris Thomas are the authors of Management of Retail Buying, published by Wiley.