Logo Design. Global Brands - Bibliotheca Universalis
Logo Design. Global Brands - Bibliotheca Universalis
hardback | English
Published:
29 July, 2019
Description
Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, quality, or reliability. This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands.
From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies. A great reference book for anyone interested in the ideas and concepts that branding is based on.
More Details
| Type | Book |
|---|---|
| ISBN13 | 9783836576758 |
| ISBN10 | 3836576759 |
| Number Of Pages | 608 |
| Item Weight | 1033 g |
| Product Dimensions | 140 x 195 x 44 mm |
| Publisher / Reseller | Taschen GmbH |
| Format | hardback |
| Edition | Multilingual edition |
Author's Bio
Julius Wiedemann studied graphic design and marketing and was an art editor for newspapers and design magazines in Tokyo before joining TASCHEN in 2001. His titles include the Illustration Now! and Record Covers series, as well as the infographics collection and books about advertising and visual culture.