Micro MBA :Theory and Practice

3.00 ( 1 Ratings by Goodreads)
Micro MBA

Micro MBA :Theory and Practice

(Author) (Author) (Author) (Author) (Author) (Author) (Author) (Author) (Author) (Author)
3.00 (1 Ratings by Goodreads)
hardback
Published: 23 April, 2018
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Description

Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the "core" curriculum of subjects usually present in an MBA program. This book presents the key concepts to all those pursuing a managerial career in the technological and engineering industry on principles, strategies, models, techniques, methodologies and applications in the business area for non-economists.

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More Details

Type Book
ISBN13 9783110481167
ISBN10 3110481162
Number Of Pages 184
Item Weight 496 g
Publisher / Reseller De Gruyter
Format hardback
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Author's Bio

Carolina Machado, University of Minho, Portugal; Paulo Davim, University of Aveiro, Portugal

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