Basics Design: Print and Finish - Basics Design

3.93 ( 54 Ratings by Goodreads)
Basics Design: Print and Finish

Basics Design: Print and Finish - Basics Design

3.93 (54 Ratings by Goodreads)
paperback
Published: 20 November, 2006

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Description

Presentation is everything in graphic design. Such printing and finishing techniques can be used to add value to a design by imbuing it with a range of different visual and tactile qualities. Ultimately, printing and finishing processes unite the different elements of a design in a coherent manner allowing it to achieve its intended purpose.
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More Details

Type Book
ISBN13 9782940373420
ISBN10 2940373426
Number Of Pages 176
Item Weight 480 g
Product Dimensions 156 x 18 x 228 mm
Publisher / Reseller AVA Publishing
Format paperback
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Media Reviews

One of the things I have really enjoyed about AVA's books is the selection of images and the various types of paper employed. Not only do your books house valuable content, the content is presented well with great photography - the angle shots, close-uos, etc. I currently use AVA's Basics Design: Format and Print and Finish for my two senior production courses. The heavy use of images with tight definitions and commentary appeal to the students and the type of examples selected by the authors inspire stronger design solutions. Elsi Vassdal Ellis, Western Washington University, USA.

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Author's Bio

Gavin Ambrose achieved his Masters in Communications at Central St. Martins and is a tutor on both the Typographic and Information Design courses at the London College of Printing. He has written and designed several books on branding and packaging. Paul Harris studied at the London College of Printing and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed & Confused.

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