Mascot :Mascots in Contemporary Graphic Design

4.43 ( 7 Ratings by Goodreads)
Mascot

Mascot :Mascots in Contemporary Graphic Design

(Author)
4.43 (7 Ratings by Goodreads)
paperback
Published: 3 November, 2022
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Description

The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something – injecting meaning and playfulness into a brand and creating a lasting impression.
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More Details

Type Book
ISBN13 9781915392046
ISBN10 1915392047
Number Of Pages 176
Item Weight 620 g
Publisher / Reseller Counter-Print
Format paperback
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