Vintage Advertising :An A to Z

5.00 ( 1 Ratings by Goodreads)
Vintage Advertising

Vintage Advertising :An A to Z

5.00 (1 Ratings by Goodreads)
paperback
Published: 3 April, 2020
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Description

How did the advertisers of the past sell magnetic corsets, carbolic smoke balls or even the first televisions? Which celebrities endorsed products? How did innovations in printing techniques and packaging design play a part in the evolution of advertising? And what can these items tell us about transport, war, politics and even the royal family?

'Vintage Advertising: An A to Z' takes a fresh look at historical advertising through a series of thematic and chronological juxtapositions. Richly illustrated from the John Johnson Collection of Printed Ephemera at the Bodleian Library, this book features a range of topics from Art to Zeitgeist, showcasing how nineteenth- and early twentieth-century advertisements often capture the spirit of their age and can be rich repositories of information about our past.
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More Details

Type Book
ISBN13 9781851245406
ISBN10 1851245405
Number Of Pages 144
Item Weight 490 g
Publisher / Reseller Bodleian Library
Format paperback
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Author's Bio

Julie Anne Lambert is Librarian of the John Johnson Collection of Printed Ephemera at the Bodleian Libraries.

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