Would you love to have a piece of the PR pie, but aren't sure how to make it happen? Do you ever read magazines and just know your products would look fantastic on those pages but don't know how to get them there? Have you got a phenomenal story to tell but need some guidance when it comes to getting it into a national newspaper? My name is Natalie Trice and after more than 20 years of working in the PR industry, I've put my experience and expertise into PR School. Whether you're an artist or an author, a yoga teacher or a personal trainer, a nutritionist or a stylist, this book will help you get to grips with PR and self-promotion, so you can confidently tell your story and truly shine.

Natalie Trice is a PR Director based in Devon. From CEOs of international TV channels and Finance Directors of IT companies, to entrepreneurs at the forefront of their industry and ambitious start-ups, Natalie has worked with them all. Today, as well as retained clients, Natalie teaches people around the world the fundamentals of PR and gives them the skills and confidence to go out and talk to the media. With her ideas, contacts and cheerleading approach, her clients secure the column inches and airwaves that help them to stand out from the crowd, and shine. Cast Life - A Parent's Guide to DDH was Natalie's first book and sits alongside her charity, DDH UK, which supports thousands of people around the world dealing with hip dysplasia, a condition one of her sons has been treated for over the past decade.