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The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures

The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures

The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures

hardback
Published: 1 September, 2004
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Description

Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.
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More Details

Type Book
ISBN13 9781591391869
ISBN10 1591391865
Number Of Pages 207
Item Weight 543 g
Product Dimensions 163 x 23 x 241 mm
Publisher / Reseller Harvard Business School Press
Format hardback
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Author's Bio

Frans Johansson is a writer and consultant living in New York City. He has worked at several intersections in his own career, including launching a startup venture called Inka.net, working as a VP of business development at a health care company and working as a strategy consultant.

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