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The Alchemy of Growth :Kickstarting and Sustaining Growth in Your Company - Business Essentials S.
The Alchemy of Growth :Kickstarting and Sustaining Growth in Your Company - Business Essentials S.
paperback
Published:
1 June, 2001
paperback
Published:
1 June, 2001
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Description
Growth is the number one strategic concern of virtually every company and executive today. Following the recent years of heavy cost-cutting, companies everywhere are now lean and mean, and desperate for growth. Based upon a major study of 40 of the world's greatest growth companies of recent times (including Disney, Bertelsmann, Gillette, Lotus, Coca-Cola, Nokia) by the world's leading management consultancy, McKinsey & Co, this book provides the most powerful and practical methodology for growth and profitability so far. In examining these leading growth companies, and finding out how they approach and (more important) implement their growth strategies, the authors have discovered that high growth is achieved not by bold leaps but by a series of measured steps. Each of these successful companies share a distinctive pattern in their growth strategy in the form of a 'staircase' of manageable steps. Few if any single steps are dramatic - but when linked together as a staircase of sequential growth, the results are dramatic. This book contains detailed case studies of the main growth companies, and extracts from them the key lessons and methods for corporate growth in today's complex business environment.
More Details
| Type | Book |
|---|---|
| ISBN13 | 9781587990236 |
| ISBN10 | 1587990237 |
| Number Of Pages | 261 |
| Item Weight | 260 g |
| Publisher / Reseller | Cengage Learning, Inc |
| Format | paperback |
| Edition | New edition |
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Media Reviews
Sunday Business Post, February 28, 1999 It's certainly an inexpensive introduction to many useful ideas from one of the world's leading management consultancies. Financial Times, October 22, 1999 A powerful and practical guide for growth and profitability providing the key lessons and methods for corporate growth.
GoodReads Reviews
Author's Bio
Mehrdad Baghai was a consultant in McKinsey's Sydney office. Steve Coley is a director in McKinsey's Chicago office. David White was a principal in McKinsey's Sydney office. McKinsey & Co is the world's most influential management consultancy with practices in every major city. Previous McKinsey-originated books include In Search of Excellence (30 million copies sold worldwide since 1982).