Analyzing the relationship between medicine and the media from different perspectives, these new essays fill a gap in this emerging field, providing new information on approaches to health communication and important reevaluations of health literacy theories.

The contributors discuss ideas and methodologies across a range of topics, including multifaceted health communication, media coverage of maternal health, the rhetoric of diagnosis in autoimmune illness, media representation of the sick in data-driven healthcare, and health news coverage in print media.

Valentina Marinescu is a professor at the Faculty of Sociology and Social Work at Bucharest University in Bucharest, Romania. Her research interests lie in media and communication studies on which she has published several articles and book chapters. Bianca Mitu is a lecturer at the University of Huddersfield in the United Kingdom. Her research interests are in television studies, digital culture and media sociology.