An Invitation to Cultural Psychology looks at the everyday life worlds of human beings through the lens of a new synthetic perspective in cultural psychology – that of semiotic dynamics.

Based on historical work from many different fields in the social and behavioural sciences, and the humanities too, this perspective applied to cultural psychology suggests that human beings are constantly creating, maintaining and abandoning hierarchies of meanings within all cultural contexts they experience. It’s a perspective that leans heavily on the work of the great French philosopher, Henri Bergson, only now being realised as a core basis for human cultural living.

Jaan Valsiner is the founding editor of the major journal in the field, Culture & Psychology, and Editor of the Oxford Handbook of Culture and Psychology. He is the first Niels Bohr Professor of Cultural Psychology at Aalborg University in Denmark, where he leads Europe′s first Research Centre on Cultural Psychology.

An Invitation to Cultural Psychology is a fascinating and timely volume. It offers rich insights into the connections between personal subjective and social collective domains of human experience, demonstrating the importance of integrating these perspectives in cultural psychology for more nuanced approaches to the study of humans as individual and cultural  actors.

-- Susan Rasmussen

From one of the great minds of our time, a bold and original essay on the nature of culture, putting in perspective semiotics and cultural psychology. Professor Valsiner provides a new approach of signs in action and grounds it in the best intellectual tradition. Deep, but written in easy language, refreshingly humorous for such an ambitious scholarly work and  illustrated with good metaphors, simple graphics and many empirical examples.

-- Saadi Lahlou

This book is in the best sense of the word an invitation to cultural psychology. Jaan Valsiner provides analyses and insights based on a sound review of historical works in the social and behavioural sciences both explaining the current state of cultural psychology and outlining its future developments. Meaning and the dynamic construction of meaning in culture set the frame and core topics of this book which is itself an excellent and in so many ways a meaningful contribution to the field. Its a compelling must-read for anyone interested in cultural psychology.

-- Dieter Ferring
Rather than review and expound on research conducted within the cultural psychology arena, Valsiner delves into the theoretical background and implications of culture in humans’ everyday lives. Utilizing various perspectives - e.g. psychology, sociology, history, anthropology, philosophy - the book is far from a traditional introductory resource on cultural psychology. The departure from mainstream psychology is evident from the first chapters, in which the author highlights the misadventures and missed opportunities of psychology to incorporate culture. Starting from the relatively simple notion that psyche and culture are mutually constituted, Valsiner explores the relationship through a variety of examples, such as signs, myths, art, place, objects, fashion, and so on. Although the book is at times dense with theory and philosophical explanations, Valsiner provides numerous examples from historical accounts and supplements theory with graphics to depict abstract concepts. Readers interested in the theoretical aspects of cultural psychology will find this book a useful guide. -- S. Reysen, Texas A&M University, Commerce
The book by Valsiner is much more than an explication of how cultural interpretation may be created and co-constructed in social contexts. It is a powerful work, theoretical and well-documented, founding a new direction, aimed at deepening our understanding of the cultural psychology of semiotic dynamics. -- Patrizia Meringolo, University of Florence

Jaan Valsiner is Niels Bohr Professor of Cultural Psychology at Aalborg University, Denmark. He is the founding editor (1995) of the Sage journal, Culture & Psychology.  And of The Oxford Handbook of Culture and Psychology (2012). He is also the Editor-in-Chief of Integrative Psychological and Behavioral Sciences  (Springer, from 2007). In 1995 he was awarded the Alexander von Humboldt Prize in Germany for his interdisciplinary work on human development, and Senior Fulbright Lecturing Award in Brazil 1995-1997. He has been a visiting professor in Brazil, Japan, Australia, Estonia. Germany, Italy, United Kingdom, Luxembourg and the Netherlands.