The Interior Design Business Handbook :A Complete Guide to Profitability

3.92 ( 12 Ratings by Goodreads)
The Interior Design Business Handbook

The Interior Design Business Handbook :A Complete Guide to Profitability

3.92 (12 Ratings by Goodreads)
hardback
Published: 12 October, 2012
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Description

The Interior Design Business Handbook: A Complete Guide to Profitability, 5th Edition

Newly updated and revised, this essential guide to the interior design business helps designers in firms small and large streamline their work, learn business basics, and achieve profitability. It offers a complete roadmap to all aspects of starting and running a business, from hiring staff and contract negotiation to marketing and client relations. The new edition describes how the changing economy affects design practices, covers new health and environmental issues, and explores a range of current topics, including social networking, internet marketing, building a brand, and implementing computer technology.
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More Details

Type Book
ISBN13 9781118139875
ISBN10 1118139879
Number Of Pages 560
Item Weight 1769 g
Product Dimensions 224 x 277 x 46 mm
Publisher / Reseller John Wiley & Sons Inc
Format hardback
Edition 5th edition
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Media Reviews

"Newly updated and revised, this essential guide to the interior design business helps designers streamline their work, learn business basics and achieve profitability. This revised edition also describes how the changing economy affects design practices and explores a range of current topics, including social networking, building a brand and implementing technology." (ASID Icon, Fall 2012)

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GoodReads Reviews

Author's Bio

MARY V. KNACKSTEDT, FASID, FIIDA, is founder and President of Knackstedt, Inc., of Harrisburg, Pennsylvania, and New York City. She is an interior designer, furniture designer, consultant, and speaker. She has taught continuing education and business courses for professional organizations and universities, including Harvard University's Graduate School of Design. As a consultant, Knackstedt has helped develop many new businesses and restore many failing businesses. She continues to advise designers throughout the United States.

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