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Strategic Thinking (Essential Managers) - Essential Managers
Strategic Thinking (Essential Managers) - Essential Managers
paperback | English
Published:
24 August, 2000
paperback | English
Published:
24 August, 2000
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Description
Learn how to define, develop, and implement a dynamic business strategy with "Strategic Thinking". This concise and informative guide shows you how to plan short- and long-term objectives, how to put together the right team for the right job, how to communicate your vision, and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management from SWOT analysis and feasibility studies to budgeting forecasts to give you a competitive edge in today's fast-moving business world.
More Details
| Type | Book |
|---|---|
| ISBN13 | 9780751327984 |
| ISBN10 | 0751327980 |
| Number Of Pages | 72 |
| Item Weight | 140 g |
| Product Dimensions | 120 x 8 x 172 mm |
| Publisher / Reseller | DK |
| Format | paperback |
| Edition | First Edition, First Printing |
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Author's Bio
Andy Bruce, co-founder of SofTools Ltd. and Ken Langdon, former sales and marketing executive, have co-written 3 books in the Essential Managers series: 'Project Management', 'Strategic Thinking' and 'Do It Now!' Ken has also co-written Essential Managers 'Appraising Staff'.