All start-up businesses must be founded on product expertise, a grasp of digitization, and being aware of market forces. Tech start-ups also need a unique understanding of accounting to succeed, knowledge which is required to power their more innovative business models, and the ways of working that drive technology-based businesses. Unlike traditional accounting manuals or those aimed more generally at small business operators, Financial Management for Technology Start-Ups concentrates on what is important in financial terms for technology-based and innovation focused entrepreneurial businesses. Featuring a simple yet effective 'Start-Up Financial Control Loop' and 'Tech Start-Up Tracker,' Financial Management for Technology Start-Ups offers a complete and must-have financial toolkit for launching and managing a tech start-up. The book covers all relevant facets of accounting and finance not covered by any other publication by using straight-forward language, extensive practical illustrations and case studies to demonstrate the financial understanding that has become essential to technology and innovation-based start-ups.

"A great resource for founders looking to understand the key financial measures that impact their businesses, with many worked examples and cases directly relevant to the real challenges start-ups face. An essential addition to any founder's toolkit." * Kamran Malik, Partner, Ernst & Young, UK *
"An invaluable resource on the essentials of financial management for established and aspiring entrepreneurs alike." * Mark Maloney, Director, LSE Careers, UK *
"A smart, jargon-less book that shows how accounting numbers can be used to propel a tech start-up to success." * Professor S. M. Datar, Harvard Business School *
"A must-read for any aspiring entrepreneur." * L. Uggla, Chairman and Chief Executive, IHS Markit *
"The best text yet on this topic." * A. K. Agrawal, Founder, Creative Destruction Lab, Professor, University of Toronto *

Alnoor Bhimani is Founding Director of LSE Entrepreneurship and Professor of Management Accounting at the London School of Economics. He is widely published and an established speaker to managers and business entrepreneurs, as well as scholars and accounting practitioners across the globe. He currently carries out research on the interface between business growth and digital technologies, including the Internet of Things, blockchain, AI and 3-D printing.