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Ben and Jerry's Double-dip: Lead with Your Values and Make Money Too
Ben and Jerry's Double-dip: Lead with Your Values and Make Money Too
hardback
Published:
6 October, 1997
hardback
Published:
6 October, 1997
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Description
In this text, the authors explain their business method, that of values-led business, and how anyone who owns, works for, invests in, or shops with a company might help make it a socially responsible business using this method.
More Details
| Type | Book |
|---|---|
| ISBN13 | 9780684834993 |
| ISBN10 | 0684834995 |
| Number Of Pages | 320 |
| Item Weight | 612 g |
| Product Dimensions | 152 x 28 x 236 mm |
| Publisher / Reseller | Simon & Schuster Ltd |
| Format | hardback |
| Edition | illustrated edition |
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Author's Bio
Ben Cohen and Jerry Greenfield, cofounders of Ben & Jerry's Homemade, Inc., opened their first ice cream shop in Vermont in 1978. Today, Ben & Jerry's Homemade is a $160 million company and contributes 7.5% of its pre-tax earnings to charity.