"This book is about improving performance management within an organization by enhancing business intelligence whereby organizational objectives, the analysis of trends, the ability to forecast, and to plan winning strategies, works toward the common goal of success. It does reveal various methodologies at work in the Fortune 500 companies that have adopted them." (Bookviews.com, July 2008)

"Their perspective is that of veteran solution developers, and their goal is to translate their experience into practical, jargon-free, actionable advice for leaders who want to get a grip on their organization's performance. The result is a handbook of performance management strategy and tactics that offers some fresh insights as well as the promised road map to success." (Businessfinancemag.com, May 22, 2008)

BRUNO AZIZA has led marketing, sales, and operations teams at various technology firms, including Apple Inc., Business Objects, and Decathlon. Bruno has worked and lived in France, the U.K., Germany and the U.S., and holds a master’s degree in business and economics from three European institutions. He currently works on Microsoft’s Global Business Intelligence strategy.

JOEY FITTS has consulted over twenty-five of the Fortune 500, guest-lectured at Harvard Executive Education programs, raised over $16 million in venture capital, and served on the Board of Advisors for InterVivos and the Computer Technology Industry Association (CompTIA). He currently works on Microsoft’s Global Business Intelligence Partner strategy.