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Research Methods for Business Students

3.90 ( 247 Ratings by Goodreads)
Research Methods for Business Students

Research Methods for Business Students

(Author) (Author) (Author)
3.90 (247 Ratings by Goodreads)
paperback
Published: 19 April, 2012
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Description

A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management.

The sixth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader.

The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.

The following online resources support the text:

  • For Students: self-assessment questions, glossary, revision flashcards , tutorials for SPSS and NVivo, plus Smarter Online Searching Guide

  • For Instructors: teaching manual, powerpoint slides, testbank

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More Details

Type Book
ISBN13 9780273750758
ISBN10 0273750755
Number Of Pages 728
Item Weight 1318 g
Product Dimensions 194 x 28 x 264 mm
Publisher / Reseller Financial Times/ Prentice Hall
Format paperback
Edition 6
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Author's Bio

Mark Saunders is Professor of Business Research Methods at School of Management, University of Surrey. Philip Lewis and Adrian Thornhill are former Principal Lecturers, Gloucestershire Business School, University of Gloucestershire.

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