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Relationship Marketing: Winning and Keeping Customers (CIM Professional Development) Relationship Marketing: Winning and Keeping Customers (CIM Professional Development) by Martin Christopher, Adrian Payne, Helen Peck, Moira Clark

Relationship Marketing: Winning and Keeping Customers (CIM Professional Development)

by Martin Christopher, Adrian Payne, Helen Peck, Moira Clark


ISBN 13: 9780750640176

Format: Paperback (320 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 23 Mar 1998

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Balanced Scorecard (IMC) Balanced Scorecard (IMC) by Mike Bourne

Balanced Scorecard (IMC)

by Mike Bourne


ISBN 13: 9780340946497

Format: Paperback (224 pages)
Publisher: Hodder Arnold
Published: 28 Sep 2007
Other Format: Paperback

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CIM Coursebook: The Marketing Planning Process CIM Coursebook: The Marketing Planning Process by Ray Donnelly, Graham Harrison, Phil Megicks

CIM Coursebook: The Marketing Planning Process

by Ray Donnelly, Graham Harrison, Phil Megicks


ISBN 13: 9781856177160

Format: Paperback (256 pages)
Publisher: A Butterworth-Heinemann Title
Published: 11 Jul 2009

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Finance for Non Financial Managers (IMC) Finance for Non Financial Managers (IMC) by Roger Mason

Finance for Non Financial Managers (IMC)

by Roger Mason


ISBN 13: 9780340945728

Format: Paperback (224 pages)
Publisher: Hodder Education
Published: 28 Sep 2007

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Strategic Marketing Decisions 05/06 (CIM Coursebook) Strategic Marketing Decisions 05/06 (CIM Coursebook) by Isobel Doole, Robin Lowe

Strategic Marketing Decisions 05/06 (CIM Coursebook)

by Isobel Doole, Robin Lowe


ISBN 13: 9780750666527

Format: Paperback (304 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 27 Jun 2005

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Business Plans (IMC) Business Plans (IMC) by David Lloyd

Business Plans (IMC)

by David Lloyd


ISBN 13: 9780340946503

Format: Paperback (208 pages)
Publisher: Hodder Arnold
Published: 28 Sep 2007

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Strategic Marketing: Planning and Control (CIM Student) Strategic Marketing: Planning and Control (CIM Student) by Ruth Ashford, Graeme Drummond, John Ensor

Strategic Marketing: Planning and Control (CIM Student)

by Ruth Ashford, Graeme Drummond, John Ensor


ISBN 13: 9780750652360

Format: Paperback (304 pages)
Publisher: Butterworth-Heinemann
Published: 25 Jun 2001

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CIM Coursebook Stakeholder Marketing CIM Coursebook Stakeholder Marketing by N/A

CIM Coursebook Stakeholder Marketing

by N/A


ISBN 13: 9780080966267

Format: Paperback (248 pages)
Publisher: A Butterworth-Heinemann Title
Published: 18 Jun 2010
Other Format: Paperback

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CIM Coursebook Market Information and Research CIM Coursebook Market Information and Research by N/A

CIM Coursebook Market Information and Research

by N/A


ISBN 13: 9780080966618

Format: Paperback (288 pages)
Publisher: A Butterworth-Heinemann Title
Published: 17 Jun 2010
Other Format: Paperback

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Innovation in Marketing (CIM Professional Development) Innovation in Marketing (CIM Professional Development) by Peter Doyle, Susan Bridgewater

Innovation in Marketing (CIM Professional Development)

by Peter Doyle, Susan Bridgewater


ISBN 13: 9780750641210

Format: Paperback (224 pages)
Publisher: A Butterworth-Heinemann Title
Published: 10 Nov 1998

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Customer Communications (CIM Companions) Customer Communications (CIM Companions) by Chartered Institute of Marketing

Customer Communications (CIM Companions)

by Chartered Institute of Marketing


ISBN 13: 9780902130975

Format: Paperback (287 pages)
Publisher: CIM Publishing
Published: 29 Jul 2002

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Integrated Marketing Communications 2002-2003 (CIM Coursebook) Integrated Marketing Communications 2002-2003 (CIM Coursebook) by Chris Fill

Integrated Marketing Communications 2002-2003 (CIM Coursebook)

by Chris Fill


ISBN 13: 9780750657082

Format: Paperback (184 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 20 Jun 2002

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