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50+ Marketing: Marketing, Communicating and Selling to the Over 50s Generations 50+ Marketing: Marketing, Communicating and Selling to the Over 50s Generations by Jean-Paul Treguer

50+ Marketing: Marketing, Communicating and Selling to the Over 50s Generations

by Jean-Paul Treguer


ISBN 13: 9780333984123

Format: Hardcover (194 pages)
Publisher: Palgrave Macmillan
Published: 18 Apr 2002

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The Fall of Advertising and the Rise of PR The Fall of Advertising and the Rise of PR by Al Ries, Laura Ries

The Fall of Advertising and the Rise of PR

by Al Ries, Laura Ries


ISBN 13: 9780060081997

Format: Paperback (320 pages)
Publisher: HarperCollins
Published: 07 Oct 2004

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Eleventh Commandment: Transforming to 'Own' Customers Eleventh Commandment: Transforming to 'Own' Customers by Sandra Vandermerwe

Eleventh Commandment: Transforming to 'Own' Customers

by Sandra Vandermerwe


ISBN 13: 9780471958239

Format: Hardcover (262 pages)
Publisher: John Wiley & Sons
Published: 05 Jun 1996

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Radical Marketing Radical Marketing by Sam Hill,Glenn Rifkin

Radical Marketing

by Sam Hill,Glenn Rifkin


ISBN 13: 9780887309793

Format: Paperback (304 pages)
Publisher: HarperCollins
Published: 22 Jun 2000

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Understanding BS5750 and Other Quality Systems Understanding BS5750 and Other Quality Systems by Tony Brown

Understanding BS5750 and Other Quality Systems

by Tony Brown


ISBN 13: 9780566074554

Format: Paperback (158 pages)
Publisher: Gower Publishing Ltd
Published: 02 Dec 1993

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Managing Business Relationships Managing Business Relationships by Peter Turnbull, David Wilson, David Ford, Håkan Håkansson, Professor LarsErik Gadde, Anders Lundgren, Professor Ivan Snehota

Managing Business Relationships

by Peter Turnbull, David Wilson, David Ford, Håkan Håkansson, Professor LarsErik Gadde, Anders Lundgren, Professor Ivan Snehota


ISBN 13: 9780471970750

Format: Paperback (280 pages)
Publisher: John Wiley & Sons
Published: 20 Feb 1998

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Moment of Truth: Redefining the Marketing Agenda Moment of Truth: Redefining the Marketing Agenda by Alan Mitchell, Andreas Bauer, Bjoern Bloching, Kai Howaldt

Moment of Truth: Redefining the Marketing Agenda

by Alan Mitchell, Andreas Bauer, Bjoern Bloching, Kai Howaldt


ISBN 13: 9781403998965

Format: Hardcover (200 pages)
Publisher: Palgrave Macmillan
Published: 13 Dec 2005

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Electronic Commerce: Strategies and Models for Business to Business Trading Electronic Commerce: Strategies and Models for Business to Business Trading by Paul Timmers

Electronic Commerce: Strategies and Models for Business to Business Trading

by Paul Timmers


ISBN 13: 9780471720294

Format: Hardcover (288 pages)
Publisher: John Wiley & Sons
Published: 28 Oct 1999
Other Format: Paperback

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International Marketing Strategy International Marketing Strategy by Isobel Doole, Robin Lowe

International Marketing Strategy

by Isobel Doole, Robin Lowe


ISBN 13: 9781844800254

Format: Paperback (416 pages)
Publisher: Thomson Learning
Published: 08 Apr 2004
Other Format: Paperback

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Marketing High Technology Marketing High Technology by William H. Davidow

Marketing High Technology

by William H. Davidow


ISBN 13: 9780029079904

Format: Hardcover (224 pages)
Publisher: Macmillan USA
Published: 02 Jun 1986

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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand by Al Ries, Laura Ries

The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand

by Al Ries, Laura Ries


ISBN 13: 9780060007737

Format: Paperback (272 pages)
Publisher: Harper Paperbacks
Published: Sep 2002
Other Format: Paperback

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