Smart Things to Know About E-commerce

Smart Things to Know About E-commerce

by Michael J . Cunningham (Author)


A distilled summary of everything you always wanted to know about the world of e-business.


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More Information

Format: Paperback
Pages: 224
Publisher: Capstone
Published: 01 Feb 2000

ISBN 10: 1841120405
ISBN 13: 9781841120409

Media Reviews
What makes this book worthwhile is its ability to be concise.You will gain a pretty good understanding of any of the key issues affecting e-commerce. --Supply Management, 10th August 2000 Simply laid out, with a wealth of hints on how to change from manager to champion of e-commerce, this is a straightforward and simple, but nonetheless useful, introduction to the principles of e-tailing. The smart money has to be on this title turning out to be a popular read. --Internet Works, September 2000
Author Bio
Michael Cunningham is the President and founder of Harvard Computing Group, and has been an executive at several leading companies in the software industry over the past 15 years. There he has implemented many successful business development and workshop programs for a wide range of clients in the US and International marketplace, aligning business goals, process change and technology to help clients meet their business objectives. His professional focus deals with the converging issues in e-business, particularly those in the area of e-commerce, linking knowledge bases and customer relationship management systems. Cunningham is also a frequent speaker and contributor to major industry events and is featured regularly in e-commerce and related magazines.