The world of work has changed forever. The old rules of career success no longer apply. That’s why we wrote CLIMB - a practical, inspiring framework built from 200+ interviews with world-class leaders, entrepreneurs, Olympians, and creatives.

Whether you’re just starting out, aiming for the C-suite, or bouncing back from setbacks, CLIMB hands you the tools to create a career that works for you – not the other way round.

With a powerful foreword by entrepreneur, influencer and investor Simon Squibb, Climb challenges you to reimagine success.

As Simon says: “Your career shouldn’t be a trap. It should be a launchpad. This book hands you permission to dream big, fail forward, and build a career on your own terms. And then – Climb. Because the world needs your dream. And now’s the time to build it.”

Why this book matters:

• The “job for life” is gone. Success is now shaped by adaptability, resilience, and opportunity.
• People want not just pay cheques, but meaning, growth, and fulfilment.
• Yet many feel stuck, lacking confidence and direction.

What you’ll learn in Climb:

• Define your success – get clear on what fulfilment means to you.
• Sharpen your skills – build the capabilities that matter in an AI-driven future.
• Unlock opportunities – create visibility and open doors through smart networking.
• Stand out to get in – present your authentic best in applications and interviews.
• Excel in your role – master the first 90 days and shine where you are.
• Bounce back – turn setbacks into comebacks.

Why you can trust this book:

Built on exclusive interviews with over 200 global leaders, including:

• Guy Kawasaki – Silicon Valley pioneer and former Apple evangelist.
• Lord Karan Bilimoria – Founder of Cobra Beer.
• Karen Blackett CBE – UK President of WPP.
• Sir Clive Woodward – World Cup-winning England Rugby coach.
• Cristina Diezhandino – Global CMO, Diageo.
• Claude Littner – Judge on The Apprentice.

Guy Kawasaki – Host of Remarkable People podcast & Chief Evangelist of Canva

“Climb is a remarkable roadmap… Their advice is clear, actionable, and deeply human.”

Professor Robert Cialdini – Author of Influence and Pre-Suasion

“Climb shows how to make smart, lasting choices… combining sharp psychological insight with practical tools.”

Rory Sutherland – Vice Chairman, Ogilvy UK & author of Alchemy

“CLIMB is a gloriously irrational yet rigorously practical guide… it hands you a compass, not a map.”

Karen Blackett CBE – UK business leader and Government Diversity Advisor

“If you want a career with purpose and impact, you have to read CLIMB. Practical, insightful, brilliant.”

Sean Fitzpatrick – Former New Zealand Rugby All Blacks Captain

“Climb… is a testament to the power of discipline, teamwork and heart. It reminds us how we rise again and again.”

Sir Clive Woodward – Former England Rugby World Cup Winning Coach

“It captures the mindset and behaviours I’ve seen at the highest level… practical lessons that help anyone push further.”

Lord Karan Bilimoria – Founder of Cobra Beer

“Climb is a book I wish I had in my early years… a toolkit every aspiring leader and entrepreneur needs.”

Jeff Dodds – CEO, Formula E

“Climb distils those lessons into sharp insights, practical tools, and the kind of honest advice I wish I’d had earlier.”

Claude Littner – Business leader & Judge on The Apprentice (UK)

“A truly special and unique book… entertaining, interesting and deeply inspiring – I couldn’t put it down.”

Cristina Diezhandino – Global Chief Marketing Officer, Diageo

“Climb captures thoughtful insights and powerful stories… helping you reflect, refocus, and reimagine what’s possible.”

Ritchie Mehta is a marketing educator and founder of the School of Marketing, known for turning complex career theory into practical success. With decades leading brands and mentoring professionals, Ritchie brings clarity and structured optimism to every page. He distils research and real-world stories into frameworks that help readers act immediately. 

Mark Evans is a seasoned marketing leader and strategic advisor, bringing decades of experience in brand growth, digital transformation, and executive mentorship. As a former Managing Director of Marketing and Digital at Direct Line Group, Mark translates complex business challenges into actionable strategies. He advises organizations and boards with insight and practical frameworks, helping professionals and teams deliver measurable impact.