'Over the past twenty years, the burgeoning field of market research has profoundly transformed our view of economic activity. This book, written by leading researchers, presents its main achievements and outlines an intriguing research programme for the next decade. A must-read for anyone wishing to better understand and master the role played by the economy in the future of our societies.' Michel Callon, Professor of Sociology, École des Mines de Paris
'Market Studies offers us stimulating and increasingly influential ways of understanding markets. But the field's very richness and diversity makes a reliable guide to it necessary. Here, at last, is that essential roadmap – crucially, a forward-looking one.' Donald MacKenzie, Professor of Sociology, University of Edinburgh
'How is a new academic field established? Performatively, of course. The world of Market Studies is carefully composed in this volume through its histories, methods, means of market making and valuation practices. But this is not just a historical account. This is a Market Studies manifesto. A future of new methodological, conceptual and critical concerns is on offer, to be performatively accomplished by Market Studies scholars.' Daniel Neyland, Co-Director of Bristol Digital Futures Institute

Susi Geiger is a Full Professor of Markets, Organization and Society in the College of Business at University College Dublin. Katy Mason is Professor of Markets and Management in the Department of Entrepreneurship and Strategy at Lancaster University. Neil Pollock is a Professor of Innovation and Head of the Entrepreneurship and Innovation Group at the University of Edinburgh Business School. Philip Roscoe is Professor of Management at the University of St Andrews. Annmarie Ryan is Associate Professor in the Department of Management and Marketing at the Kemmy Business School, University of Limerick. Stefan Schwarzkopf is Associate Professor in Ethics, Entrepreneurship and Leadership in the Department of Business Humanities and Law at Copenhagen Business School (CBS). Pascale Trompette is CNRS Senior Research Fellow in the PACTE Social Science Research Center at the University of Grenoble Alpes.